bag addict on a strict budget induced detox. Yowch. Sometimes looking even hurts, but sometimes, it makes us giddy.
Most of you have heard the crazy frenzy involving Anya Hindmarch’s “I’m Not a Plastic Bag”, which is indeed made of cotton. The 5 pound bag (currency, not weight) sold out in the UK within one hour of being released. Then resellers reaped hundreds of dollars of profit via eBay.
Now a U.S. version is coming stateside (pictured). And the wait-listing is set to begin.
So why do I make the bold claim that Anya is an eco-poser? The bags are limited edition, with a 2 tote-per-customer limit. But to use these at groceries, one would need oh say five. When they sold out, what happened? Well, they didn’t immediately continue production, just lived it up from the buzz. When limited edition colours hit stores in outside countries, UK will be stocking more at Sainsburys stores. (So hopefully the correct steps will be set in motion.)
I understand that buzz is very good to make people want to follow this earth-friendly trend, but Hindmarch is 1: just hawking a fashion for fellow faux environmentalists, girls who will do it because it’s trendy, and 2: it’s just plain ironically twisted that these bags can’t serve their intended function, and most people who want one for that function can’t get one. The eBay buyers, by the way, in no way intend their main desire to be to help the Earth. They want a piece of IT, ’cause hey, even at $400 it’s not too-too bad a price to catch a HOT celebrity-toted designer bag. And the ones who sell, are they anti-green and pro the greens (if you know what I mean)? Yes, but who can blame them, when I’m sure 90% of you reading this would sell one if you had two.
To be green is to be open for all. Environmentalism is not a luxury. We’re too caught up in the A list and we’re demeaning what means something for the sake of “cool”.
Tell you what, I know of these well-made inexpensive colored tote bags. I am going to buy a few of those, then sew on cute doodles and use those at grocery stores. Truly personalized. You know, I might even sell them for $5 each. I could even put sayings on them: “I’m not an IT bag.” “I’m not a poser bag.” “No plastic, no dead animals, no vanity.” Puh-leaze!
That being said, am I going to try to get on the waitlist? AND snatch two? HECK YEAH. (And I think I’m gifting #2.) I want one and I deserve one, I just happen to believe everybody deserves one. This shouldn’t be a bag for the elite or even just the in-the-know purse addicts. (Although it should equally be open to bag collecters, as I am.) (And who wants to bet against me that no one outside of “the know” will buy this?)
So the waitlist opens May 7th at AnyaHindmarch.com and boutiques are taking pre-orders as of today (although the phone lines are busy!).
List of U.S. Boutiques and phone numbers:
Los Angeles # 1-310-271-9727
New York, NY
East 60th Street # 1-212-750-3974
Greene Street # 1-212-343-8147
New Jersey # 1-973-379-7183
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April 11th, 2007 at 3:48 pm
[...] I understand that buzz is very good to make people want to follow this earth-friendly trend, but Hindmarch is 1: just hawking a fashion for fellow faux environmentalists, girls who will do it because it’s trendy, and 2: it’s just plain ironically twisted that these bags can’t serve their intended function, and most people who want one for that function can’t get one. The eBay buyers, by the way, in no way intend their main desire to be to help the Earth. They want a piece of IT, ’cause hey, even at $400 it’s not too-too bad a price to catch a HOT celebrity-toted designer bag. And the ones who sell, are they anti-green and pro the greens (if you know what I mean)? Yes, but who can blame them, when I’m sure 90% of you reading this would sell one if you had two. (more…) [...]
April 11th, 2007 at 4:45 pm
[...] I understand that buzz is very good to make people want to follow this earth-friendly trend, but Hindmarch is 1: just hawking a fashion for fellow faux environmentalists, girls who will do it because it’s trendy, and 2: it’s just plain ironically twisted that these bags can’t serve their intended function, and most people who want one for that function can’t get one. The eBay buyers, by the way, in no way intend their main desire to be to help the Earth. They want a piece of IT, ’cause hey, even at $400 it’s not too-too bad a price to catch a HOT celebrity-toted designer bag. And the ones who sell, are they anti-green and pro the greens (if you know what I mean)? Yes, but who can blame them, when I’m sure 90% of you reading this would sell one if you had two. (more…) [...]
May 3rd, 2007 at 3:53 pm
Even if the bag is sold in limited editions and has drawn a lot of hype because celebrities use it, the point is that consumers will use that bag when they go out.
If the Anya bag is deamed more attractive or practical than other supermarket-sold reusable totes, it will still be used as a replacement for plastic bags.
The simple fact that people will want to wear the I\’m not a plastic bag, means that they aware of its intended purpose. Wether they are purchasing it to be trendy or environmentally green doesn\’t matter, since the point is to have as many people using reusable totes.
May 5th, 2007 at 4:25 pm
the way i see it is if they were so big on protecting the environment from using plastic bags and all that, then why not have these bags produced all the time rather than just a limited amount. makes sense really.
May 22nd, 2007 at 1:25 am
[...] I understand that buzz is very good to make people want to follow this earth-friendly trend, but Hindmarch is 1: just hawking a fashion for fellow faux environmentalists, girls who will do it because it’s trendy, and 2: it’s just plain ironically twisted that these bags can’t serve their intended function, and most people who want one for that function can’t get one. The eBay buyers, by the way, in no way intend their main desire to be to help the Earth. They want a piece of IT, ’cause hey, even at $400 it’s not too-too bad a price to catch a HOT celebrity-toted designer bag. And the ones who sell, are they anti-green and pro the greens (if you know what I mean)? Yes, but who can blame them, when I’m sure 90% of you reading this would sell one if you had two. (more…) [...]